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Bob Bly, author of 70+ books and the man
          McGraw-Hill calls "America’s top copywriter," reveals ...

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About Bob Bly

Bob Bly has been a writer since 1979 and a full-time freelance writer since 1982. He earns more than $600,000 a year from his freelance writing, and became a self-made multi-millionaire while still in his 30s.

Bob has written copy for more than 100 clients including Phillips, Agora, KCI, 21st Century, Weiss Research, EBI Medical Systems, Sony, IBM, AT&T, Grumman, Crain Communications, McGraw-Hill, IBM, Intuit, Nortel, and AlliedSignal.

Bob is the author of more than 60 books including The Complete Idiot’s Guide to Direct Marketing (Alpha), The Ultimate Unauthorized Star Trek Quiz Book (HarperCollins), The "I Hate Kathie Lee Gifford" Book (Kensington), The Science in Science Fiction (BenBella), and, with Bo Dietl, Business Lunchatations (Penguin).

He has published more than 100 articles in such publications as Subscription Marketing, Direct, Business Marketing, Writer’s Digest, and Amtrak Express.

Bob’s writing awards include a Gold Echo from the Direct Marketing Association, an IMMY from the Information Industry Association, two Southstar Awards, an American Corporate Identity Award of Excellence, and the Standard of Excellence award from the Web Marketing Association. He also taught writing at New York University.

Bob has appeared as a guest on dozens of TV and radio shows including The Advertising Show, Bernard Meltzer, CNBC, and CBS Hard Copy. He has been featured in major media ranging from the LA Times and Nation’s Business to the New York Post and the National Enquirer.

What they say
about Bob Bly

"I started down this road of copywriting for direct marketers by purchasing your book. Since then I have made about $50,000 in copywriting fees. I feel a debt of gratitude toward you!"
--Ray Edwards

"I went to Amazon.com and got a copy of Secrets of a Freelance Writer. Wow! ... I loved it! Packed with info. The book had a 'readability' about it that took away all my fears, put me at ease, and made me feel that I wasn't treading on foreign soil. I kept saying to myself, 'I can do that, I can do that!'"
--Ronald J. Rich

"Your books served as a complete reference when I started my own freelance writing business a year and half ago. By following the advice you laid out, I quickly reached goals that I had set for year three of my business within the first year. My philosophy is, if you've written it or recommended it, I want to read it."
--Carla Jahnson

"I own a copy of The Copywriter's Handbook, which is priceless. Thank you for making this information available to those of us on a shoestring."
--Mary Klaebul, Memphis, TN

"I own Secrets of a Freelance Writer: How to Make $85,000 a Year and The Copywriter's Handbook. Both are great. You did a great job of getting to the nitty gritty. I admire and respect what you have done."
--Derek A. Chilcoat

"FYI, you started me off with your tape series on freelance copywriting, and I'm an avid reader of yours."
--Scott T. Smith, Bozeman, MT

"Having read two of your books, Secrets of a Freelance Writer and The Copywriter's Handbook, I am now taking the leap. If not for the strong encouragement of your books, I might not have jumped. Thanks again for the road map that your books offered."
--Eddie Adelman

"I am a great fan and avid reader of your books. When I first started out in this copywriting business nearly ten years ago, your Secrets of a Freelance Writer was my bible (it's so dog-eared, some of the pages are coming apart). You continue to be a great source of inspiration and education."
--John M. Mora, Plainfield, IL

"Thank you for all the books you've written over the years -- I have enjoyed many of them, and profited from what I've learned. I've been reading Become a Recognized Authority in Your Field this past month -- it's helping me really do the things I've always wanted to do."
--Michael Knowles

"I read Write More, Sell More a few years ago and loved it."
--Steve Slaunwhite

"The first time I read your book Secrets of a Freelance Writer I laughed at the fact of picturing myself as a business writer. The second time I read it, I made over $1,000 in a week. I'm laughing for a much better reason now."
--Grady Smith

"I loved your book The Copywriter's Handbook. It has sincerely helped me in my business and is worth every penny I spent on it!"
--Brian Maquire, Portland, OR

"Had I not discovered your Secrets of a Freelance Writer and The Copywriter's Handbook, I would still be a frustrated, unfulfilled hack. Thank you for saving me from that! I appreciate you sharing your knowledge with the rest of us and allowing us to take a piece of the pie. I already love this new career that I never would have discovered without your guidance. Thanks."
--Elizabeth Hanes

"I wanted to thank you for The Copywriter's Handbook and Secrets of a Freelance Writer. Both books are informative and inspirational."
--Ken Harrison

"I have read your books Selling Your Services and The Six Figure Consultant and I really appreciate the wealth of knowledge you have shared in both of these publications."
--Leah Beth Mills, Farmingville, NY

"Thanks a million for my life!"
--Alan Zoldan

"Your books The Copywriter’s Handbook and Secrets of a Freelance Writer helped me start work as a freelancer. I can't tell you how many times those books saved my skin and got me confidently through unfamiliar materials. I am very grateful for your expertise and generosity."
--Lorraine Thompson

"One of the best copywriters in the business."
--Michael Meanwell, author, The Wealthy Writer

"Bob Bly is one of the most successful copywriters in the world. I've used his services and purchased a lot of his materials -- and always profited from both."
--Bob Serling, President, Idea Quotient

"Considered one of the best copywriters in the country."
--David E. Wright, President, International Speakers Network

"There's no better copywriter than Robert W. Bly, the man I call the 'King of Copy.' He can teach you more about the art and science of marketing than anyone I know."
--Richard Dean Starr

"20 years ago, when Bob Bly starting teaching copywriting, the field was deeply shrouded in mystery. Now, thanks to Bob, learning copywriting, though still a tricky proposition, is much easier."
--Ken McCarthy

"For over 25 years, Bob Bly has set the gold standard in results-oriented business-to-business writing."
--Roger C. Parker, author, Looking Good in Print

"When it comes to educating his fellow copywriters and marketers, Bob Bly is the master."
--Dianna Huff

"Bly Rules!"
--Murray Raphel, Raphel Marketing

"Mr. Copy."
--Markus Allen, Publisher

"There is no greater authority on business-to-business direct response copywriting then Bob Bly. What impresses me most about Bob Bly is his knack for making things clear and simple."
--Scott Miller

"Bob Bly is among the most accomplished self-employed copywriters in recent years."
--Steve Slaunwhite

"Bob Bly is probably the best business-to-business, high tech, industrial, direct marketing copywriter in the country."
--John Clausen

"Perhaps the most famous copywriter of them all."
--The Writer

"[A] freelance writing dynamo...."
--Writer's Digest

"One of the great copywriters in the direct marketing industry...."
--Ruth Stevens, author, The DMA Lead Generation Handbook

"...[a] copywriting giant..."
--Freelance Writer's Report

"Bob Bly is a human machine who has been outputting high-grade direct marketing copy for decades. I've read a few of his numerous books and have learned much from this pro."
--Larry Chase, Web Digest For Marketers

"Renowned direct marketing practitioner and prolific author Bob Bly [is] nationally recognized for his control-beating copy. [He] knows how to write for results."
--Kansas City Direct Marketing Association

"Bob Bly is in the upper echelon of direct mail and email copywriters and he's an all-around direct marketing guru. In addition to hundreds of successful campaigns for technology clients, Bly has authored or co-authored more then 50 books."
--Bruce Hadley, softwareceo.com

"Bly is probably one of the world's most famous and experienced copywriters. He is also a noted authority on the creation of online copy and online trends."
--The Compulsive Reader

"Bob Bly is a world-class copywriter."
--Paul Hartunian

"I've known Bob for a long time. His stuff is terrific."
--Johne Forde, Copywriter's Roundtable

"Bob Bly [is] a prolific advertising genius."
--Joe Vitale, "Mr. Fire"

Dear Marketer:

It sounds amazing, but it’s absolutely true.

Steve, a former high school science teacher, loved to dazzle his class with cool and unusual science experiments.

One of his favorite experiments was to drop a couple of Mentos candies into a 2-liter bottle of Diet Coke.

Almost immediately, the soda in the bottle would erupt with a spectacular geyser – like Old Faithful blowing its top in Yellowstone National Park.

But then Steve got a semi-brilliant idea.

Instead of just showing this neat experiment to a class of 30 students once a year, why not show it to millions of people on the Internet?

He posted streaming video of this seemingly trivial little demonstration on his blog.

And the rest is history: the candy-in-the-soda "volcano" became one of the most downloaded videos on the Internet.

It made Steve an overnight media sensation.

More important, it publicized – and drew a flood of traffic – to a little Web site where he sells products for science buffs.

Now, he is semi-famous.

His Internet business is booming ... and making him richer with each passing day.

All without paying an ad agency to film a TV commercial -- or spending thousands of dollars on media advertising, banner ads, pay per click, and other traditional marketing.

But Steve isn’t the only Internet marketer getting big-time results from blogs, Webcasts, and other social networking sites.

And now, you can, too...

The next big thing in Internet marketing is social networking

Unless you are living in a cave, you can’t help notice the money being made from social networking sites.

These include online communities like MySpace ... free online image-sharing sites like Flicker and YouTube ... virtual communities like Second Life ... and sites that invite user-generated content like blogs and forums:

  • According to Jupiter Research, end-user-generated revenues from social networking, dating, and content delivery sites will rise from $527 million in 2007 to $5.7 billion by 2012.
  • In a recent month, 114 million people worldwide visited MySpace -- a 72% increase over a year ago. That same month, 52.2 million Internet users visited Facebook.
  • eMarketer reports that $900 million spent in the United States on social network advertising in 2007 ... and will nearly triple to $2.5 billion by 2011.
  • The founders of Flicker, a Web site for exchanging photos, sold their site to Yahoo – for a cool $30 million.
  • Web sites like Flickr and YouTube now account for 12% of all Web traffic – a jump of over 686% from just 2 years ago.
  • Media mogul Rupert Murdoch paid $580 million to buy the well-trafficked Myspace.com online community from its founders.
  • Google recently acquired YouTube, a consumer Web site for sharing original videos online, for $1.65 billion. {GP}

Like disco and aerobics in decades past, online social networking is the unstoppable juggernaut of trends in the 21st century.

Now, you and I can use the new phenomenon of online social networking to make our Internet businesses twice as profitable at half the cost of other marketing methods.

"Social networking is not a fad but rather an activity that is being woven into the very fabric of the global Internet."
--Bob Ivins, VP, comScore

Can you really make millions on MySpace?

In Social Networking 101: How to Market Yourself and Your Business Using Social Networks and Media....

You will discover low-cost/no-cost online marketing techniques that can quickly take your Web site from obscurity to fame and fortune.

Including:

  • 7 little-known strategies for selling your products – and make a small fortune – to online prospects on Second Life. Page 18.
  • How to generate a huge buzz for your product or service with MySpace ... YouTube ... blogging ... podcasting ... webcasts ... and other "new media" tools. Page 3.
  • Unique social networking site lets you drive tons of traffic by creating specific pages based on your areas of expertise. Page 23.
  • New free social networking site enables you to improve your ranking when prospects search for you on Google. Page 32.
  • How an unknown musician working at a tanning salon used MySpace to get her new song played on "top 40" radio stations all across the country. Page 20.
  • The most common mistake made when using social networking sites for marketing ... and how to avoid it. Page 34.
  • Best social networking sites for promoting travel-related offers. Page 44.
  • 4 ways to make a huge splash – and generate a ton of hits to your site – with low-cost/no-cost viral video. Page 13.
  • How a kitchen appliance manufacturer demonstrated its blender to more than 530,000prospects ... in just 10 days ... by posting their "commercial" on YouTube – for free. Page 10.
  • Unique site enables you to quickly connect with others in your industry or target market, whether you’re looking for customers or searching for a new job. Page 33.
  • 7.5 million consumers live in the 3D virtual world of Second Life. But the money they want to spend with you is quite real. Page 4.
  • Free online tool lets you create your own Web 2.0 and social networking sites for any purpose. Takes days and saves you thousands of dollars in programming and design costs. Page 23.
  • The 7 most important social networking sites on the Web today – and how to get your marketing up-to-speed on each. Page 25.
  • Funny video posted on YouTube and Digg.com increases demo downloads 20% for this tiny software company. Cost only $2,500 to make and doubled annual revenues. Page 10.
  • How to measure metrics for viral videos posted on YouTube – an online video sharing site that gets over a million plays a day. Page 8.
  • 6 quick and easy tips for setting up an eyeball-grabbing MySpace page. Page 21.
  • Increase your online sales by letting your customers help you create the products they buy from you. Page 37.
  • How to set realistic marketing goals for your social networking efforts ... and measure the results. Page 35.
  • Which social networking site gets massive traffic from young urban professionals in their 30s and 40s? The answer may surprise you. Page 27.
  • Invitation-only social networking site lets you network with over 250,000 members from major corporations including Goldman Sachs, Nike, Apple, and Google – even Bill Gates. Page 27.
  • Targeting the youth market – ages 13 to 24? Here’s the social networking site where they’re most involved and active. Page 30.
  • How to get over half a million consumers to watch your TV commercial – without paying a dime to network or cable TV stations to air the spot. Page 10.
  • Best site to network with potential customers from India. Page 43.
  • How to make a splash on the Internet – and attract 450,000 visitors a month – by creating your own viral video game. Page 16.
  • 5 ways to make your existing company Web site more social media friendly. Page 38.
  • 16 ways to integrate new media opportunities and social networking sites into your Internet marketing campaigns this year. Page 34.
  • How to market your product or service online for 1/10th the cost – and 10 times faster – than with conventional offline marketing. Page 7.
  • Want to get the word out about your blog? Use this site to let others know about your blog and notify them whenever it is updated. Page 30.
  • Some social networking sites frown on business networking. But t his one actively promotes it. Great way to expand your business online by making quality contacts. Page 31.
  • 52 social networking sites your competitors don’t even know about. Hint: YouTube, MySpace, and Facebook are NOT on the list. Page 41.
  • Increase product sales by letting your customers "star" in your TV commercials. All done via free online uploads. Page 12.
  • Where can you reach prospects in narrow niche markets like lawyers, doctors, and hair stylists? Hint: it’s not on MySpace or YouTube. Page 29.
  • And so much more...

"We’re moving toward a world of user-generated content and marketers are just going to have to get used to it."
--Debra Aho Williamson, eMarketer

"OK, but what will it cost me?"

You could hire one an overpriced blogging expert or "new media" consultant to advise you on marketing with social networking.

But you’d pay thousands of dollars in consulting and writing fees – with absolutely no guarantee of results.

Interactive ad agencies cost even more. Most won’t help you with your online marketing unless you’re going to spend at least $100,000 a year with them.

And before you hire an online ad agency, talk to their clients ... and ask whether their ads actually made money. The answer may shock you.

But Social Networking 101 won’t cost you $100,000 ... or $1,000 ... or even $100.

Instead, the price is just $39 – less than I charge for just 5 minutes of my time!

And that’s only if Social Networking 101 generates a flood of new traffic to your Web sites.

If it doesn’t, then it won’t cost you a penny. Here’s why...

Our 100% iron-clad guarantee of satisfaction

I totally guarantee your satisfaction with this program.

If you aren’t convinced that Social Networking 101: How to Market Yourself and Your Business Using Social Networks and Media is the smartest investment you’ve made in your Internet marketing business this year, just let me know within 90 days.

I’ll give you a full and prompt refund. And you can keep the e-book with my complements.

That way, you risk nothing.

With the right "new media" strategies, you could generate thousands of clicks and unique visits to your Web site ... resulting in a huge lift in online sales and revenues.

And when you follow the strategies in Social Networking 101: How to Market Yourself and Your Business Using Social Networks and Media, you can do it without spending a dime.

So what are you waiting for?

To order Social Networking 101: How to Market Yourself and Your Business Using Social Networks and Media on a 90-day risk-free trial basis, just click here now:

Sincerely,

Robert W. Bly,
    Director CTC Publishing

P.S. Order Social Networking 101: How to Market Yourself and Your Business Using Social Networks and Media today and you get a FREE Special Bonus Report, Online Marketing That Works (list price: $29).

In this 47-page guide to Internet marketing, you’ll discover:/p>

  • How to break into your prospect’s "e-mail inner circle." Page 6.
  • 27 tips for writing e-mail marketing messages that work. Starts on page 33.
  • How to write, publish, and distribute your own e-newsletter ... and do it in less than 2 hours a month. Page 9.
  • The 10 steps to outrageous online marketing success. Page 3.
  • How I built my e-list from 3,000 names to over 40,000 names in just 6 weeks for less than $1,000. Page 15.
  • Converting leads to sales with the "online conversion" strategy. Page 27.
  • Most common Web site mistakes – and how to avoid them. Page 42.
  • And more....

Best of all, this bonus report is yours to keep FREE – even if you return Social Networking 101: How to Market Yourself and Your Business Using Social Networks and Media for refund!

To order Social Networking 101: How to Market Yourself and Your Business Using Social Networks and Media … and get your FREE Bonus Gift worth $29 … just click below now: